How to Moderate Comments on Your Blog
How to Handle Comments on Blogs
When you regularly write content on your blog, people will start responding to what you write. It may not be straightforward, but as your blog expands, you should be ready to deal with the comments on your blog. Especially when you are writing about your views or opinions about what happened, some people may disagree with you. In short, you have to deal with the feedback and opinions of your website visitors. But how?
Are Comments on Your Blog Important For SEO?
Comments add content to your blog posts. And Google indexes all content on your website, including every comment on every blog content. But don’t get excited just yet, because Google will instantly recognize comments as just comments. The value of the comments they provide will be much lower than the original content of the blog post. Having comments on your blog doesn’t mean it can instantly improve your SEO, but it will result in a higher percentage of returning visitors.
Five Types of Comments
Comments that people leave on blogs can be divided into five types:
1. Positive Comment
First, positive comments. Some people want to say they like you, your company, or your blog content. Comments like that are always nice to hear. The way to deal with comments like that is to make sure to reply to some of them (even if it’s just a “thank you!”) so that the person giving the compliment feels appreciated.
The second type of comment is the question your visitors have after they read your post. Maybe there’s something they don’t understand about your blog content; that’s why they ask some questions.
Answering this question is not so difficult. If the answer to the question is short (and you really know the answer!), it’s best to reply right away. If a question is more difficult to answer, or if you need further explanation, you can use that question as an idea for writing new content.
If you don’t know the answer to a question asked by your visitor, we recommend that you keep replying to that comment on your blog. You can say that you don’t know the answer, or say that you will find the answer and will reply to it at a later date (don’t forget)
3. Negative Comments
The third type of comment is negative feedback. Sometimes, people disagree with what you write,e and sometimes, people are dissatisfied with your product or service. Sometimes you will find people cruel in leaving negative comments. These kinds of comments are the most difficult to deal with.
If the comments on your blog are genuinely hurtful and obscene (e.g., violent or racist), I suggest you delete them. However, I will not delete comments from dissatisfied customers or readers. Not responding to comments like these or deleting them can backfire on you; if people are dissatisfied, they will complain about you via other people’s blogs, and you will look like you are censoring their problems.
So, however difficult, you should try to respond to their comments and find the source of their dissatisfaction. If a commenter is dissatisfied with your product or service, ask them to contact you by phone or email to resolve their issue.
Don’t be afraid of discussion on your blog. A good discussion where there is room for multiple points of view can be a good thing. This allows you to really show your audience your expertise and opinion on a particular topic. As long as the discussion is polite and respectful, it will attract readers and keep them returning to your blog.
4. Off-topic Comments
Sometimes you will get a fourth comment: off-topic. Off-topic comments don’t have to be of poor quality, but because they’re not related to the topic of your content, they can be difficult to handle.
Be aware that off-topic comments can negatively affect your SEO. Imagine that someone leaves a very long comment on your post that has nothing to do with the topic of this blog’s content. Search engines indexing the content of this page will see the comment, and as a result, it may be more difficult to find out what the page is about. So you should probably delete that comment. Not only for SEO reasons but also yourself.
How to handle comments well off-topic comments? If you decide to delete an off-topic comment, you can reach out to someone and say, “Hey, you said this and this. I could respond to that, but it’s not really related to this blog post, so I’ve deleted your comment.
And finally, some comments are just spam. People try to trick your readers into clicking on a link, often to something unrelated, or they write gibberish. If your spam filter hasn’t filtered out these comments, you’ll need to delete and optionally block them as soon as you see them. WordPress, by default, comes with the Akismet plugin, which is the most popular tool created for this purpose.
Reserve Time To Handle Comments
Answering questions and providing correct responses in a discussion can be time-consuming. Make sure you have plenty of time to monitor and respond to comments you receive on your blog. You don’t have to respond to comments within an hour, but be sure to respond within a day or two. This shows your readers that you are engaged and that you care about their feedback.
Those are some ways to handle comments. If you have other suggestions, please write them in the comments!